Marketing Executive

Marketing Executive - Safat Home

The marketing executive will be involved in developing marketing campaigns to promote Safat Home products and services. It will be a varied role that includes planning, advertising, public relations, event organization, product development, distribution, sponsorship, and research.

Essential Job Roles:

• Coordinating in the execution of marketing communications across all HD brands under the supervision of Asst. Marketing Manager
• Following up on daily tasks with the appointed PR agency.
• Developing and maintaining marketing collateral, rate cards, newsletters, brochures, and many other materials related to marketing.
• Executing a wide variety of details that involve direct mail, social media, marketing trade shows and events, public relations, customer communications, media advertisements, promotions, and other marketing plans.
• Monitoring competition in all daily newspapers
• Maintaining communication open lines with all organizations and providing prompt answers to requests in order to determine how to convey concise, clear, and timely selective information.
• Manage product image library on Marketing Network
• Manage marketing communication archive; compile all campaign communication and save on Marketing
• Developing standardized presentations, sales scripts, and proposals.
• Writing and editing press releases.
• Implementing project management system for documenting and tracking activities.
• Attending tradeshows, company-sponsored promotions, and events.
• Monitoring competitors for tracking communications related to the brand of a company.
• Executing and analyzing results of advertisement and marketing campaigns.
• Preparing monthly marketing calendars and updating them.
• Analyze marketing campaigns to determine their success and effectiveness (Evaluate different KPIs)
• Analyze market and customer data to gain insight into the business (analysis on market share, competition, database, etc)
• Generate weekly marketing report in relation to the week’s activities across the different comms channels based on the provided reporting template(s) covering all regions
• Liaise internally and externally with the HF team, agency, Group Control, showroom, and suppliers to conduct and finalize marketing activities.
• Develop and update quarterly promotions calendar in coordination with B&M

Skills

• Business education;
• +3 Years’ experience in a similar function ideally retail or fashion environment;
• Excellent communication skills;
• Creativity and ability to think outside the box;
• Team player-can build an efficient team around him;
• Can demonstrate ability to research the market and analyze data;
• Able to produce project plans and work to deadlines;
• PC proficient in all main MS applications especially PowerPoint.

Job Details

Preferred Candidate